Chapter 1: Wool - designed by nature, made for life
Chapter 2: Love for wool. Respect for sheep.
Chapter 3: A field trip to Patagonia: Meet our sheep.


Wool - designed by nature, made for life

With wool, nature is showing us how superior its inventions are to ours in many ways:
In many aspects, wool is just amazing, and there is hardly anything better than woolwear.

For thousands of years, wool clothing has protected and kept people warm through the deepest winters.

But what about innovative outdoor and functional clothing?
This type of clothing usually poses a problem for the environment:
A major part of outdoor clothing is made from mineral oil – a non-renewable resource with a bad environmental footprint.
With each washing cycle, small particles of plastic come off of it and get into the groundwater. They pollute the oceans and end up in the stomachs of marine animals and, finally, on our own plates. With wool as a natural material, this problem does not exist.

Woolwear Women
Wool has qualities that no other material can compete with:

  • Wool keeps us warm when it's cold outside, but is cooling when it's hot.
  • It can absorb moisture without feeling wet.
  • Wool is breathable.
  • A bit of a breeze is enough to make woolwear smell great again.
  • On top of that, it is dirt-repellent thanks to its fiber structure.
  • Wool can actually chemically bind sweat and neutralize it for a long time.
  • Wool mostly straightens out by itself so ironing is unnecessary most of the time.
  • Wool is hardly flammable.

Woolwear Men


Love for wool. Respect for sheep.

Unfortunately, there are a lot of horror stories about some non-organic sheep farms and the way the animals are treated there.

  • They are beaten and kicked.
  • They are kept in tight spaces without enough room to move around.
  • The sheep suffer from hunger and thirst.
  • Careless shearing leaves them with cuts that become inflamed.
  • And then, there is mulesing, a cruel practice used in Australia, where big flaps of skin around the tail of the sheep are cut off. This is supposed to prevent fly infestation, which only occurs because the overbred animals carry too much wool.

For ARMEDANGELS, it's clear: If we want to work with wool, we can only do it if it's sustainable and animal-friendly!


We pay attention to certificates, but at the same time, we visited the sheep farms to make our own observations and try to find the best possible solutions together with the biological farmers.

What's important to us:

  • The sheep are treated humanely.
  • They roam free outside in the nature of Patagonia all year around.
  • Only once a year, they come back to the farm to get shorn.
  • They have enough feed and water outdoors on the pasture.
  • Our farms have an organic certification. Pesticides are not used.
  • In case small injuries occur, they are treated professionally.
  • There is no mulesing on our organic sheep farms.
  • We only use organic fleece wool.
  • Our woolwear is produced according to GOTS-Standards.
  • Our fine knitters are FairWear audited.


A field trip to Patagonia: Meet our sheep.

In Argentina, we at ARMEDANGELS found the best organic fleece wool for our ARMEDANGELS collection. In order to ensure a good, long-term partnership, no distance is too far for us:
In December, Julia Kirschner, Sustainability Manager for ARMEDANGELS, went to meet our sheep in the deep south of Patagonia. A travel diary.

It was December – the beginning of the shearing season – when Julia landed in Ushuaia. From the southernmost city in the world, she traveled further to a farm in Patagonia. This is where the sheep live that produce the organic fleece wool ARMEDANGELS is using for its wool wear. Julia's job is clear: „Seals of approval are a great thing“, she says, „But nothing beats witnessing the processes with your own eyes“. Julia traveled to Argentina to talk to the Gauchos, shearers and organic farmers.
ARMEDANGELS tries to get to the bottom of processes and details to understand how the situation can be improved even more for the animals, the people, and nature. „Sometimes, there are conflicts of interests. We love the challenge of trying to develop new solutions together on-site to make sure everything is economically sustainable. We aim to be as transparent and honest as possible. There is always room for improvement. To us, it is important that our customers know where we stand“.

After a few days on the farm, Julia traveled to Trelew. In the city further up north, the factory that washes and combs the „greasy wool“ from the farm is located. The final product: The thick, white and fluffy organic fleece wool you'll later be able to spot in carefully selected ARMEDANGELS pieces.